Providing Market Intelligence for 40 Years

In The News

Amazon Fire TV outsells Apple TV

Amazon's Fire TV set-top box outsold Apple TV in the last year, according to figures from Parks Associates.

In the US, Roku, Google, Amazon and Apple account for a whopping 86 per cent of the entire streaming market.

Roku is top, with a 34 per cent market share, while Google's Chromecast notched up 24 per cent.

Apple was third, but has been overtaken by the Amazon Fire TV set-top box.

However, it's hardly a fair comparison. Apple TV hasn't been refreshed since 2013, which is an age in terms of technology.

Apple is also rumoured to launch a new model next month. It's been whispered about for some time, which will have put people off buying the existing model.

From the article "Amazon Fire TV outsells Apple TV" by Joe Svetlik.

Previously In The News

Mobile Video Viewing Spiked 55% from 2015-2017, Research Group Says

The shift has come, Parks said, as consumers watch less live video on traditional TVs—60% of all video watching took place on TVs in 2012 vs. just 44% at the end of 2017. Parks’ report is somewhat...

Why Steve Jobs' Grand Vision for a Breakthrough Apple Product Remains Unfulfilled

While the HomePod is new and the actual speaker appears to be of a much higher fidelity than its rivals, it's not a game-changer. "Apple is in a position that they haven't often been in over the pa...

Roku Powers Ahead

According to findings from analyst firm Parks Associates, ownership of streaming media players has risen from about six per cent of US broadband households in 2010 to almost 40 per cent at the beginni...

Roku’s Share of Streaming Market Rising, Says Parks Report

As streaming becomes more popular as a way to consume TV programming, Roku is increasing the number of homes in which its devices are used, according to a new report from Parks Associates. In the f...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
About Us
Overview Team Contact Us
Store
View Your Cart

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive