Providing Market Intelligence for 40 Years

In The News

Amazon Fire TV is selling better than Apple TV

Will the rumored new model help Apple TV get back up the rankings?

If recently released data from Parks Associates is correct, Apple TV slipped down from third to fourth place in the rankings of the most popular streaming media device based on U.S. sales for 2014.

The reason for Apple TV’s fall? Amazon’s Fire TV and Fire Stick, introduced last year. According to the data, Roku is currently in the top spot with 34% of the market, followed by Google’s Chromecast with 23%. As 9to5Mac points out, however, the rumors of an upcoming new version of Apple TV likely had an impact on sales with some consumers opting to wait for the new model. According to rumors, Apple will unveil a new model at its press event on September 9, alongside a new iPhone, a new iPad, and more.

From the article "Amazon Fire TV is selling better than Apple TV" by Kia Kokalitcheva.

Previously In The News

Netflix, Hulu, Univision Now: Streaming Service Offer Choice, Savings

Those who prefer streaming video-on-demand aren’t shy about sharing passwords. About 6 percent of U.S. broadband households use an over-the-top video service paid by someone living outside of the hous...

The Caregiving Boom: Where the Job Opportunities Are

Some 117 million Americans are expected to need caregiving assistance by 2020, according to the recently released Caregiving Innovation Frontiers (CIF) study conducted by AARP and Parks Associates. Ye...

Multifamily Roundtable Session to Highlight Generational Characteristics on Tech

To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...

19% of US Broadband Homes Cancelled an OTT Video Service in the Past 12 Months

Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive