Providing Market Intelligence for 40 Years

In The News

Amazon bans sales of Apple TV and Google's Chromecast

Analysts said Google was likely to feel more pain than Apple as a result, as Apple sells products through its own stores, but there could also be repercussions for Amazon.

"This has the potential to hurt Amazon as much as it does Apple and Google," said Barbara Kraus, an analyst at Parks Associates, told Bloomberg.

"As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons."

From the article "Amazon bans sales of Apple TV and Google's Chromecast" by CLARE HUTCHISON.

Previously In The News

Percentage Of TV Antenna Households Doubles

The percentage of U.S. homes getting live TV channels through antenna has nearly doubled since 2013, to 15 percent of homes in 2016, according to Parks & Associates. Several factors contributed to the...

Marketing With A.I: 4 Real-Time Strategies to Connect With Customers

We all relish the chance to “turn our brains off” and let something or someone else tell us what we want. In fact, Netflix users pay a nominal monthly fee for just this kind of service. The streami...

Total Number Of IoT Devices To Reach 46 Billion By 2021: Research

"Online giants have the scale and technology to take risks in new areas of innovation," said Parks Associates. "In some cases, these innovations are transforming whole sectors of the connected home."...

Network negotiations: combining content and attracting consumers

In a statement, Discovery revealed its content pipeline will be fuelled by the Scripps acquisition to grow in areas including Discovery’s Home and Health network in Latin America. Parks Associates...