Providing market intelligence for more than 35 years

In The News

Amazon Axing Apple, Google Devices Could Cost Them Millions

Amazon made a bold move earlier this month when it removed devices from its marketplace that don’t work with Prime Video.

What that really meant was saying goodbye to Apple TV and Google Chromecast — two devices that compete against Amazon’s media streaming services and its Amazon Fire TV. At the time, some analysts questioned the move, saying it could hurt Amazon as much as it hurt the other companies.

“This has the potential to hurt Amazon as much as it does Apple and Google,” Barbara Kraus, an analyst at Parks Associates, told Bloomberg. “As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons.”

From the article "Amazon Axing Apple, Google Devices Could Cost Them Millions" by PYMNTS.

Previously In The News

OTT Video Churn Steady at 19%: Study

Parks Associates attributes a chunk of that OTT churn to consumer experimentation. “These are not free trials but instances where consumers are spending real money to try out new OTT services. One-...

3 Stocks to Tap the Connected TV Boom

One of the biggest beneficiaries has been connected TVs. As the move from linear TV to streaming gains steam, consumers are increasingly relying on dedicated devices to deliver the best experiences. T...

YouTube TV goes live in Google's biggest swipe at Comcast yet

The name YouTube alone carries weight as a signifier of people’s viewing habits migrating online. And for networks taking part in YouTube TV’s launch, that could make coming aboard the service seem li...

Roku Powers Ahead

According to findings from analyst firm Parks Associates, ownership of streaming media players has risen from about six per cent of US broadband households in 2010 to almost 40 per cent at the beginni...