Providing market intelligence for more than 35 years

In The News

Amazon’s Fire TV overtook the Apple TV in US sales during 2014

A refresh of the Apple TV is definitely coming at the right time. According to a new report from Parks Associates, Amazon’s Fire TV outsold Apple’s streaming video device in the United States in 2014.

Roku continues to lead the pack with a 34 percent market share. Google nabbed 23 percent of sales. Amazon overtook Apple for third place.

The report said that 20 percent of U.S. households with broadband own some type of streaming media player while 8 percent use a streaming stick like Google’s Chromecast.

Interestingly, the report did note Apple TV actually led the Fire TV in usage.

From the article "Amazon’s Fire TV overtook the Apple TV in US sales during 2014" by Brent Dirks.

Previously In The News

Pay TV Companies Are Losing Ground To OTA

The latest Parks Associates study is out, and it has more bad news for traditional pay TV companies. Once again, satellite and cable companies are seeing losses. And it’s not just streaming services t...

TTA’s Week: Digital Health Funding, Execs’ Wish List, ActivePreventive Responds…And Theranos

We compare two major analyses of 2016 digital health funding, note a tender opportunity and an award in UK, and two more chapters of the Theranos Story. The ActiveProtective CEO responds to Reader and...

Revenge of the Antenna

The percentage of broadband-connected households using antenna-delivered broadcast TV has jumped from 9 percent to 15 percent over the past three years. And the percentage getting pay-TV service has d...

Voice and the Consumer Markets: Accelerated Growth

Consumers have been relatively quick to embrace voice-based applications, especially considering early experiences with voice technology, such as automated toll-free phone systems, were not particular...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive