Providing Market Intelligence for 40 Years

In The News

Alarm.com and the price of a signal that arrives in time

Parks Associates reported in 2026 that 19% of U.S. internet households had professionally monitored security systems and 7% paid for non-professional services such as alerts and video storage, with average monthly fees of about $54 for professional monitoring and $17 for non-professional services (https://www.prnewswire.com/news-releases/parks-associates-19-of-internet-households-have-professionally-monitored-systems-while-7-pay-for-non-professional-services-like-alerts-and-video-storage-302596302.html). That gap is the market Alarm.com must defend. The professional account can be much more valuable, but only if the customer believes monitoring, dealer support, cellular backup, integrations and app reliability justify the premium.

Parks Associates also reported that 74% of security dealers said they had lost residential system sales to DIY systems or standalone video devices, and that online sales were increasingly part of the channel mix (https://www.parksassociates.com/blogs/residential-security-pr/seventy-four-percent-of-security-dealers-have-lost-residential-security-systems-sales-to-diy-systems-or-standalone-video-devices).

From the article, "Alarm.com and the price of a signal that arrives in time" by Elias Ward

Previously In The News

Smart Light Bulb Owners Turn To Amazon Echo, Google Home

Google Home and most recently Amazon’s Alexa can tell whose voice is talking to it so it can respond to the right person, making the voice assistants even more personally tuned. Around 11% or so of...

OTT Churn Rates Pass 50%

TV customers have a high rate of starting and stopping many new OTT services. Parks Associates says that with the exception of Netflix and Amazon Prime, OTT services experience churn rates exceedin...

22% Plan To Get A Smart Speaker This Year

New research from Parks Associates found that more than one in five consumers plan to purchase a voice-controlled smart speaker with a personal assistant in 2017. Interest in the category is growin...

Santa More Likely To Bring Smart Speakers Over Smartwatches

More than one in five (22%) of U.S. broadband households plan to purchase a voice-controlled smart speaker this year, according to Parks Associates. From the article "Santa More Likely To Bring Sma...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive