Providing Market Intelligence for 40 Years

In The News

Alarm.com and the price of a signal that arrives in time

Parks Associates reported in 2026 that 19% of U.S. internet households had professionally monitored security systems and 7% paid for non-professional services such as alerts and video storage, with average monthly fees of about $54 for professional monitoring and $17 for non-professional services (https://www.prnewswire.com/news-releases/parks-associates-19-of-internet-households-have-professionally-monitored-systems-while-7-pay-for-non-professional-services-like-alerts-and-video-storage-302596302.html). That gap is the market Alarm.com must defend. The professional account can be much more valuable, but only if the customer believes monitoring, dealer support, cellular backup, integrations and app reliability justify the premium.

Parks Associates also reported that 74% of security dealers said they had lost residential system sales to DIY systems or standalone video devices, and that online sales were increasingly part of the channel mix (https://www.parksassociates.com/blogs/residential-security-pr/seventy-four-percent-of-security-dealers-have-lost-residential-security-systems-sales-to-diy-systems-or-standalone-video-devices).

From the article, "Alarm.com and the price of a signal that arrives in time" by Elias Ward

Previously In The News

Twitter teams up with Bloomberg on 24/7 streaming news; stock jumps

Twitter is looking for ways to grow its video services and garner more video advertising dollars. It sees live news as a natural focus. In an internal document obtained by Bloomberg last year, Twitter...

Facebook's latest ambition: becoming a hub for TV-style content

It’s a small price to pay for a company with more than $32 billion in cash and marketable securities — compared with about $1.2 billion for Netflix — to establish itself as a prime destination in the...

Parks Associates: Nearly 60% of US Broadband Households Subscribe to Netflix, Amazon or Hulu

Parks Associates revealed today that 59% of U.S. broadband households subscribe to Netflix, Amazon, or Hulu. The firm's OTT Video Market Tracker service notes that only 6% of U.S. broadband households...

Roku IPO: Shares jump 68% as investors bet the firm can fend off Amazon, Apple and Google

Analysts say Roku has shown great upside by diversifying its revenue away from chiefly hardware to partnerships and advertising over its platform. “Over the past two-and-a-half years, Roku has expa...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive