Providing Market Intelligence for 40 Years

In The News

Alarm.com and the price of a signal that arrives in time

Parks Associates reported in 2026 that 19% of U.S. internet households had professionally monitored security systems and 7% paid for non-professional services such as alerts and video storage, with average monthly fees of about $54 for professional monitoring and $17 for non-professional services (https://www.prnewswire.com/news-releases/parks-associates-19-of-internet-households-have-professionally-monitored-systems-while-7-pay-for-non-professional-services-like-alerts-and-video-storage-302596302.html). That gap is the market Alarm.com must defend. The professional account can be much more valuable, but only if the customer believes monitoring, dealer support, cellular backup, integrations and app reliability justify the premium.

Parks Associates also reported that 74% of security dealers said they had lost residential system sales to DIY systems or standalone video devices, and that online sales were increasingly part of the channel mix (https://www.parksassociates.com/blogs/residential-security-pr/seventy-four-percent-of-security-dealers-have-lost-residential-security-systems-sales-to-diy-systems-or-standalone-video-devices).

From the article, "Alarm.com and the price of a signal that arrives in time" by Elias Ward

Previously In The News

Amazon Puts Conversational AI Into Ring Doorbells

According to Parks Associates, 19% of U.S. internet households owned a video doorbell by 2023 — which represents a large installed base that’s in the market for software-driven updates. From the ar...

Are Your Smart-Lock Codes Safe? Survey Says Probably Not

According to a 2022 report by consumer tech research firm Parks Associates, about 12 million households had a smart door lock, and that figure has only increased since then.  From the article, "Are...

Comcast’s StreamSaver bundle ups price to $18 a month

Parks Associates published its “State of Streaming” report, which revealed service bundling to be the fastest growing enticement for consumers to switch telecom services. Also interesting: Base...

5 Things to Know: November 22

A new white paper from Parks Associates, developed in partnership with Schneider Electric, highlights consumer behavior around managing energy use with smart home devices — including smart lightin...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive