According to research conducted by Parks Associates and SymphonyAI, almost 70% of content executives report that they evaluate data for each distribution service separately.
From the article, "AI: The Secret Weapon for FAST Channels Competing in a Crowded Market" by Marc Liebmann
Consumers are intrigued but have expressed worries about security and privacy in connected cars and regulators are already on the case. Over half of those surveyed by Parks Associates last year said t...
ESPN will also be coming to Sony’s PlayStation Vue service, available in select markets. Sony’s streaming offering looks more like a traditional cable bundle in that its basic package runs $49.99 and...
The initiative is an ambitious play, but it makes sense. Spain has lower cable subscriber rates than the US and a large amount of online piracy. So HBO is sacrificing its licensing revenue to appeal t...
And cable industry analyst Brett Sappington, of Parks Associates in Dallas, said that companies like Tivo already offer third-party cable set-top boxes, but few consumers purchase them. “Many don’t...
