Providing market intelligence for more than 35 years

In The News

Advertising Absent From Most OTT Services

At the end of 2015, Parks says about 20% of U.S. broadband homes had cancelled at least one OTT video service during the previous 12 months.

Growing levels of password sharing with OTT services is a problem for companies.

Recently, a U.S. Court of Appeals ruled that sharing passwords without authorization is a now a crime under the U.S. Computer Fraud and Abuse Act. Parks estimates there was revenue losses of more than $500 million in 2015 from password sharing.

From the article "Advertising Absent From Most OTT Services" by Wayne Friedman.

Previously In The News

Nearly a Quarter of U.S. Households Think Movies and Music Should be Free

That’s according to a survey released this week by Parks Associates. “Almost half of pirates believe stealing content is acceptable because there are no consequences to the behavior” Jennifer Kent,...

Why It’s Time to Consider Offering Presence Detection

"In my previous column, I mentioned some of the world-class technologies highlighted at Parks Associates’ CONNECTIONS Conference held in Frisco, Texas, in May. One of the presentations that caught my...

Parks Finds 71 Percent of Broadband Households With Wi-Fi or Apple AirPort

There are 30 percent more computing devices, as well as 45 percent more connected devices, on average in U.S. broadband households with Wi-Fi access as compared to those without it, according to new m...

Parks Finds Smartwatch Adoption in 14% of U.S. Broadband Households

Smartwatches are increasingly popular while tablets may have peaked, according to research from Parks Associates. The “360 View: Mobility & The App Economy” report found that smartwatch adoption reach...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive