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Ad Age @ CES: 5 Things We Learned About the Connected Home

January 09, 2018

smart home

CES

insurance

Insights

streaming devices

Historically, insurance companies' main relationship with consumers has been reminding them to pay their bills or coming to the rescue when something bad happens. Smart homes present those companies with the opportunity to forge deeper ties with their customers, says Jennifer Kent, director of research quality & product development at Parks Associates.

From the article "Ad Age @ CES: 5 Things We Learned About the Connected Home" by Megan Graham.

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Advanced voice control technology is a growing good bet, especially when it comes to consumers on the younger end of the demographic spectrum. Millennials show particular comfort with voice control of...

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About Parks Associates

Ad Age @ CES: 5 Things We Learned About the Connected Home

Previously In The News

Broadband Growth Slowing After COVID-19-Driven Surge: Parks

Voice Commands, Personal Assistants the Next Frontier for Device Interactions, Gartner Predicts

Nest selling cheaper Internet-connected thermostat to reach masses

Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

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