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Ad Age @ CES: 5 Things We Learned About the Connected Home

January 09, 2018

smart home

CES

insurance

Insights

streaming devices

Historically, insurance companies' main relationship with consumers has been reminding them to pay their bills or coming to the rescue when something bad happens. Smart homes present those companies with the opportunity to forge deeper ties with their customers, says Jennifer Kent, director of research quality & product development at Parks Associates.

From the article "Ad Age @ CES: 5 Things We Learned About the Connected Home" by Megan Graham.

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About Parks Associates

Ad Age @ CES: 5 Things We Learned About the Connected Home

Previously In The News

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

PayPal Leads The Way In US Mobile Payments, But Retailers Not Happy

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Google's Nest Struggles Could Set Back The IoT Movement

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