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Action Cams Are For Birthday Parties Not Bungee Jumping

February 14, 2016

Wearable cameras such as the GoPro may be advertised as the must-have audio-visual accessory for extreme sport thrill-seekers, but according to new research, their most common uses are much more mundane.

New top-line data from Parks Associates shows that almost 40% of consumers who own wearable cameras or camcorders use them for capturing the events of daily life.

From the article "Action Cams Are For Birthday Parties Not Bungee Jumping" by www.thestar.com

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About Parks Associates

Action Cams Are For Birthday Parties Not Bungee Jumping

Previously In The News

A Third Of Consumers Get News From Social Media

Network negotiations: combining content and attracting consumers

Marketing With A.I: 4 Real-Time Strategies to Connect With Customers

What’s Driving The Growth Of Connected Health Devices?

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