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A Third Of Consumers Get News From Social Media

February 16, 2017

The report also revealed that 29% of consumers would rather watch a live stream of an event than attend the event itself, and that a third of 18-24 year-olds share deeper connections with online video personalities than with TV personalities.

“The next generation is embracing online media, and a media status quo will all but guarantee eyeballs shift away from the television,” said Glenn Hower, senior analyst at Parks Associates.

From the article "A Third Of Consumers Get News From Social Media" by www.research-live.com

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About Parks Associates

A Third Of Consumers Get News From Social Media

Previously In The News

The Fastest Growing Video Advertising Platform Is Now CTV

Streaming companies to see $12.5B in lost revenue by 2024 due to piracy, password sharing: report

Finally: Every Baseball Team’s Sports Network Is Available On At Least One Streaming Service

What’s in Your Wallet: Should You Get the Apple Credit Card?—Data Sheet

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