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A Third Of Consumers Get News From Social Media

February 16, 2017

The report also revealed that 29% of consumers would rather watch a live stream of an event than attend the event itself, and that a third of 18-24 year-olds share deeper connections with online video personalities than with TV personalities.

“The next generation is embracing online media, and a media status quo will all but guarantee eyeballs shift away from the television,” said Glenn Hower, senior analyst at Parks Associates.

From the article "A Third Of Consumers Get News From Social Media" by www.research-live.com

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A Third Of Consumers Get News From Social Media

Previously In The News

Finding OTT's Tipping Point: Three Factors Could Push It Past Pay-TV Subscriber Totals

Password sharing denies streaming services $9 billion in fees

The U.S. has nearly 300 OTT services to choose from

Could streaming giants start to clamp down on password sharing?

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