Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire TV with 25 percent; Apple TV, which does not offer a cheaper option such as the Fire TV Stick, had a 15 percent market share at the time.
From the article "A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride." by Sahil Patel.
International research firm Parks Associates will honor winners of its new award at the third annual Smart Spaces event, Sept. 16-17, in Dallas. International research firm Parks Associates said th...
A recent survey by Parks Associates found that less than 15% of Apple TV users regularly engage in gaming on the device, suggesting that enhanced gaming performance isn’t a primary driver for upgrades...
Parks Associates says 6% of US households own smart lighting control systems. From the article, "How to Use Ambient Sensing in Smart Lighting for Energy Efficiency" by Mark Westlake
According to Parks Associates nearly 50 percent of the residential security market is now inclusive of some DIY or Ship-Self-Install product — a camera, doorbell, system or otherwise. From the arti...
