In The News

A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride.

March 22, 2019

Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire TV with 25 percent; Apple TV, which does not offer a cheaper option such as the Fire TV Stick, had a 15 percent market share at the time.

From the article "A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride." by Sahil Patel.

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A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride.

Previously In The News

Marketing With A.I: 4 Real-Time Strategies to Connect With Customers

Smart TVs: Today’s center of video aggregation and opportunity —Industry Voices: Erickson

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Building the Future of Smart Home Security > Engineers must invent new technology to enhance security products' abilities

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