Providing Market Intelligence for 40 Years

In The News

A Muppet always pays his debts – Sesame Street finds new home behind paywall

Sesame Workshop, the nonprofit organization behind Sesame Street, announced a programming deal that will send Sesame Street from its longtime publicly-subsidized home on PBS to the corporate Time Warner-owned home of Westeros on HBO. According to a press release from Sesame Workshop, the deal includes:

  • a five-year order of 35 episodes per season (nearly twice its current 18 episodes per season);
  • 150 library episodes;
  • a muppet-based spinoff series;
  • an additional educational series;
  • library episodes from Sesame Workshop-produced shows Pinky Dinky Doo; and,
  • 2009 reboot of the 1970s educational series The Electric Company.

New episodes of Sesame Street will begin airing on HBO as early as this fall.

Exact financial details of the agreement were not immediately released. On the surface, this looked like a surprise move. After all, aside from movies, HBO is known primarily for its adult-themed programs like Game of Thrones, The Wire, Girls, and True Detective because FCC governance is less strict on premium television. However, the move benefits both Sesame Workshop and HBO.

From the article "A Muppet always pays his debts – Sesame Street finds new home behind paywall" by Glenn Hower.

Previously In The News

Connected health: what’s different than last year?

This Editor was interested in what the organizers of the annual Connected Health Summit, now taking place in San Diego, are seeing as the differences in the digital health and remote monitoring sector...

ONLINE VIDEO ROUND UP: Univision and Facebook Live, Amazon Chime, Comcast Announces XFinity Stream and More

Market research and consulting company Parks Associates' 360 View: Digital Media & Connected Consumers report that claims that 29 per cent of US broadband households get most of their news from social...

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

Challenges For Developers In The Internet Of Things Era

Indeed, in a recent survey carried out by industry analysis provider Parks Associates, two thirds of consumers who were considering switching mobile providers rated managed access to WiFi as part of t...