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91% of viewers like streaming aggregation, survey says

July 25, 2022

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other home service providers, recent Parks Associates data shows.

From the article, "91% of viewers like streaming aggregation, survey says" by Masha Abarinova.

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About Parks Associates

91% of viewers like streaming aggregation, survey says

Previously In The News

Industry Voices—A new generation of data and its impact on traditional players

Could streaming giants start to clamp down on password sharing?

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

Google Chromecast’s surprising origins—and uncertain future

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