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63% In U.S. Say They Are Not Aware Of Virtual Reality

December 07, 2016

The study from Parks Associates found that more than half (63%) of U.S. households say they are not familiar with or know nothing about VR.

Younger generations appear to be more familiar with virtual reality, with twice as many Millennials saying they are interested in purchasing a VR headset by the end of this year. Within that age range, 12% of males said they intend to purchase a VR headset and 5% of females said the same, according to Parks.

From the article "63% In U.S. Say They Are Not Aware Of Virtual Reality" by Chase Martin.

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63% In U.S. Say They Are Not Aware Of Virtual Reality

Previously In The News

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

How Do Consumers Research Smart Home Gear?

5 Mistakes to Avoid When Selling Smart Locks

4 Key Business and Lifestyle Trends Transforming Customer Demand

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