In The News

63% In U.S. Say They Are Not Aware Of Virtual Reality

December 28, 2016

A study from Parks Associates found that more than half (63%) of U.S. households say they are not familiar with or know nothing about VR.

Younger generations appear to be more familiar with virtual reality, with twice as many Millennials saying they are interested in purchasing a VR headset by the end of this year. Within that age range, 12% of males said they intend to purchase a VR headset and 5% of females said the same, according to Parks.

From the article "63% In U.S. Say They Are Not Aware Of Virtual Reality" by Chase Martin.

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63% In U.S. Say They Are Not Aware Of Virtual Reality

Previously In The News

AT&T-Time Warner Deal: A Good Merger In The New Media Era Or A Bad Remake?

Wireless Displays Streamline Setups for Meetings

Close Up On A CEO: Taylor Howatson | LLAKL Week 12

TTA’s Week: Digital Health Funding, Execs’ Wish List, ActivePreventive Responds…And Theranos

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