Providing Market Intelligence for 40 Years

In The News

5 Mistakes to Avoid When Selling Smart Locks

Smart locks contribute enhanced convenience as well as increased security, two of the principal driving factors in any smart device sales. In fact, a recent Parks Associates study found that 45% of smart home device owners cite convenience as the primary reason for purchase, while 38% made the purchase in order to protect their home and family.

From the article "5 Mistakes to Avoid When Selling Smart Locks" by Nick English.

Previously In The News

Local News Sources Losing Ground To Live Streaming From Social Media

A growing number of U.S. broadband households is spending more time watching user generated live content on social media, according to a new industry report from Parks Associates. The growth in this s...

Roku Adds Google Assistant and 2 New Players to Its Lineup

But it's obvious that Roku is feeling the heat from Amazon's aggressive push in the TV streaming (and smart TV) market. According to research from Parks Associates, Roku had the lead in streaming medi...

Could a Button for Improved AI on Galaxy S8 Help Samsung Move Past Its Recent Stumble?

Advanced voice control technology is a growing good bet, especially when it comes to consumers on the younger end of the demographic spectrum. Millennials show particular comfort with voice control of...

Fitbit Buys Smartwatch Pioneer Pebble Amid Wearables Shakeup

The smartwatch market has also slumped. Apple Watch sales are down this year, and Lenovo’s Motorola brand has dropped out of the market. Most people simply aren’t finding reasons to buy them: Smartwat...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive