Providing Market Intelligence for 40 Years

In The News

5 Future Jobs You've Never Heard of But That Your Kids Will Flock to

In 2018 a jaw-dropping 48 percent of U.S. consumers polled by Parks Associates said they planned to buy at least one smart home device; that number constituted an even more astounding 66 percent rise year-over-year. The expanded investments and continued technological improvements we're seeing are evidence of the sales-driven market revolution surrounding connected homes.

From the article "5 Future Jobs You've Never Heard of But That Your Kids Will Flock to " by Tom Popomaronis.

Previously In The News

Roku Shares Soar in Streaming-Device Maker’s IPO Debut

Roku faces massive, deep-pocketed competitors — but so far the 700-employee company has more than held its own in the streaming-media device market. In the first quarter of 2017, Roku had 37% share of...

Roku Stock Retreats After Device Maker’s Roaring IPO

The scrappy independent streaming-platform developer has been able to beat Goliaths in the tech biz. Roku had 37% share of all streaming devices owned by U.S. broadband households in the first quarter...

Apple's home head leaves, and new products launch, on HomeKit Insider

We also spent some time discussing a new Parks Associates study that surveyed 10,000 homes to identify the growth in smart home tech. Doorbells and locks were the fastest growing category this year, w...

How Roku Morphed From a Quirky Hardware Startup to a TV Streaming Powerhouse

Roku has kept its eye on simplicity ever since that first player while also making products that often are far more affordable than those of its competition. “People underappreciate how important pric...