Providing Market Intelligence for 40 Years

In The News

46% OF HOUSEHOLDS IN THE UNITED STATES HAVE FIVE OR MORE SERVICES

46% OF HOUSEHOLDS IN THE UNITED STATES HAVE FIVE OR MORE SERVICES

In the United States, 46% of households have five or more services, and 22% have eight or more streaming services, according to Parks Associates’ latest research from the Video Service Consumer Insights Dashboard.

These figures and more will be discussed at Parks Associates’ sixth annual Future of Video, which will be held on November 14-16, 2023, at the Marina del Rey Marriott. The event will feature keynotes from leading players in the streaming media ecosystem, including LG, Google, XUMO, USA Today, and USA Today Sports.

The annual executive event, sponsored by Adeia and FPT Software, will kick off with a pre-show research workshop, “OTT Market & New Era of Video Consumption,” on November 14, featuring the Parks Associates research team highlighting insights, data, and analysis from the firm’s ongoing consumer and industry research, including the Streaming Video Tracker.

"It has been an exceptional year of change in the streaming industry. It is a privilege to bring industry leaders together for our annual event. This event enables us to collaborate, share insights, and effectively navigate the tremendous disruption taking place in the video entertainment industry,"  said Eric Sorensen, Director of Streaming Video Tracker at Parks Associates.

Future of Video includes research presentations, interactive panel sessions, presentations from industry leaders, and insights from visionary leaders, including Parks Associates’ expert analyst team. In addition, the firm will host a virtual Future of Video session, “Building New Revenue: Evolution of Video,” on September 14, and an interactive panel discussion.

From the article, "46% OF HOUSEHOLDS IN THE UNITED STATES HAVE FIVE OR MORE SERVICES" by Señal News.

Previously In The News

PayPal, Starbucks top consumers' mobile payments preferences, study says

Nearly 20 percent of U.S. smartphone users have used a mobile payment app at a retail location, according to new mobile research from Parks Associates. The report, 360 View: Mobility and the App Ec...

Research: over 50% of U.S. broadband households stream content on TV screens

Parks Associates, a market intelligence and consulting company, yesterday released research showing that over 50% of U.S. broadband households stream content on TV screens. “For years, the televisi...

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

A Parks Associates study has found that over a quarter of respondents would become more comfortable sharing their data if their devices would "automatically register for warranties and check warranty...

Roku's early success magnifies Blue Apron, Snap failures

Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has bee...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive