Providing Market Intelligence for 40 Years

In The News

45% of Western European broadband homes have smart TV

“Service providers and OEMs continue to introduce new offerings in Europe, bringing new value propositions and driving increased adoption and future purchase intentions of smart home and connected CE devices,” said Stuart Sikes, President, Parks Associates. “Currently 45 per cent of broadband households in the UK, Germany, Spain, and France have a smart TV. Regarding future purchases, 33 per cent of these broadband households plan to purchase a smart home device in the next 12 months.”

From the article "45% of Western European broadband homes have smart TV" by Advanced Television.

Previously In The News

New Research Reveals Priorities For Carrier Switchers

As carriers priorities shift from increasing the average revenue per user to managing churn, consumers’ priorities have been changing as well. For example, the two-year contract, long a staple of user...

The Fresh Faces Of Streaming: How Will Existing Services Fare As Big-Budget Competitors Enter The Fray?

As of this writing, there are 235 over-the-top [OTT] video services available in the U.S., according to market tracker Parks Associates. And even though customers are increasingly doing away with thei...

Tesla risks drivers being over-reliant on autonomous car tech, report warns

A new study of smart home device owners conducted by Parks Associates in the US has found that 12pc never have their technical problems solved, compared with 5pc in the previous three years. “Stron...

Can mHealth Make Chronic Care Patients Care About Their Health?

According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...