In The News

38% of U.S. Households Have 2 or More OTT Subscriptions

June 10, 2018

Among broadband-enabled households in the United States, 69 percent subscribe to at least 1 over-the-top (OTT) video service, while 38 percent subscribe to at least 2, reports research company Parks Associates. What's more, households with 3 or more OTT subscriptions are the fastest growing category. In 2016, 10 percent of households with broadband had 3 or more subscriptions; in 2017, 15 percent did.

Those subscription services are seeing a lot of use. Almost half of U.S. households with broadband have streamed subscription OTT video in the past 30 days. That beats out the 31 percent that have streamed free content in the past 30 days.

From the article "38% of U.S. Households Have 2 or More OTT Subscriptions" by Troy Dreier.

‹
1
2
...
197
198
199
200
201
202
203
...
773
774
›

Research Memberships

Visibility Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

AI (Artificial Intelligence)

Channel Analytics

Strategic Consulting Unit

Connectivity and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Event

Analyst Insights

Media

About Parks Associates

38% of U.S. Households Have 2 or More OTT Subscriptions

Previously In The News

Medical Wearable Devices In Demand

Connected health: what’s different than last year?

Pay TV Companies Are Losing Ground To OTA

Shoppers Prefer Retailers’ Payment Apps To Apple Pay, Android Pay: Report

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

Store

About Us