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33% Subscribe To OTT In UK

33% of UK broadband households subscribed to an OTT video service as of 3Q 2015, according to Parks Associates.

The same study shows that only 15% of UK households with pay-TV subscribe to premium movie channels.

From the article "33% Subscribe To OTT In UK" by Thomas Campbell.

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Parks Associates‘ OTT video research finds household spending on subscription OTT video services has held steady for three years, averaging just under $8 per month since 2016. From the article "Has...

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With more of us now using streaming video services during the COVID-19 pandemic—about three-quarters of all U.S. households subscribe to at least one streaming service, according to research from Park...

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This suggests that the all-important churn rate for services such as Netflix, Amazon Video and Hulu isn’t fluctuating — with 8 out of every 10 U.S. broadband household that has such a service sticking...

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