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33% Of UK Broadband Homes Subscribe To OTT Video - Study

One third (33%) of UK broadband homes were subscribed to an OTT video service as of Q3 2015, according to the 'Connected Consumer in Europe' research report from Parks Associates. It also showed that just 15 percent of UK homes with pay-TV subscribe to premium movie channels.

From the article "33% Of UK Broadband Homes Subscribe To OTT Video - Study" by telecompaper.com.

Previously In The News

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Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates, says that consumers expect Uber-like experiences where technology is built in the experience and works....

Video Doorbell Adoption Rises to 20% in U.S.

Perhaps due to the popularity of Ring, 20% of U.S. internet households now have a video doorbell, according to Parks Associates. New research reveals that 20% of U.S. internet households now have a...

Man Could Face Prison Time for Reselling Thousands of Hacked Streaming Service Account Logins

Streaming subscriptions declined 25% from $90 in 2021 to $73 in 2023,  according to data from Parks Associates. On the flip side, more households reported using free ad-supported services by the end o...

Americans Are Cutting Back Streaming Service Spending As Cord Cutters Become More Budget-Savvy

Last December, info tech company Parks Associates found similar data – more households reported using free ad-supported services by the end of 2022, citing content and price as adoption drivers. Fr...

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