Providing Market Intelligence for 40 Years

In The News

33% Of UK Broadband Homes Subscribe To OTT Video - Study

One third (33%) of UK broadband homes were subscribed to an OTT video service as of Q3 2015, according to the 'Connected Consumer in Europe' research report from Parks Associates. It also showed that just 15 percent of UK homes with pay-TV subscribe to premium movie channels.

From the article "33% Of UK Broadband Homes Subscribe To OTT Video - Study" by telecompaper.com.

Previously In The News

Sling TV: How Many Subscribers Does It Have?

Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...

NAB Puts The Future Focus On OTT In Vegas

In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...

Wearables trends reflect growing use of analytics, customized value proposition

Data and user privacy remain top reasons consumers are wary of wearable devices. For instance, a recent Parks Associates report notes that about 35 percent of consumers who responded to a survey say t...

3 Things an Apple TV Service Should Have to Succeed

With more people looking for alternatives, the market for streaming media players also continues to grow. A recent report from Parks Associates says 31 percent of U.S. broadband households own one of...