The study, by Parks Associates, found that more than a quarter (26%) of U.S. broadband households own at least one smart home device, such as smart thermostat, video doorbell or smart door lock.
Of course, not every consumer is taking a just-do-it approach, with a 25% hiring a contractor and 24% having a product installed by the company that sold them the smart device.
From the article "26% Own A Smart Device, 53% Installed It Themselves" by Chuck Martin.
Recent trends show a sharp resurgence in online piracy, particularly through unauthorised streaming platforms. Younger audiences are especially active, with 2024 data showing that one in four people i...
The eighth annual Parks Associates “Future of Video” event this week featured a roster of executive decision makers from across the video business, mostly describing a maturing streaming industry grap...
According to leading industry analyst Parks Associates, nearly one-third of consumers turn to professionals after failing at DIY installation and 44% of smart homeowners have used professional ins...
Netflix has supplanted Prime Video as the No. 1 subscription streaming VOD service in subscribers, according to new data from Parks Associates, based on estimated numbers of subscribers through Se...
