In The News

23% Of Millennials Are OTT-Only Broadband Households

July 05, 2016

Nearly a quarter of millennial heads of household are over the top (OTT)-only, which is higher than the national average of 15% among US broadband households.

According to research from Parks Associates, 61% of millennials subscribe to both pay TV and OTT services, which is also higher than the national average of 52%.

From the article "23% Of Millennials Are OTT-Only Broadband Households" by Monica Heck.

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About Parks Associates

23% Of Millennials Are OTT-Only Broadband Households

Previously In The News

Analysis: How free streaming is reshaping television’s future while viewers drown in choice

Report: Consumers Increasingly Value Video Security Devices

Corporate Real Estate AI Pilots Surge, ROI Still Elusive: Report

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