In The News

23% Of Millennials Are OTT-Only Broadband Households

July 05, 2016

Nearly a quarter of millennial heads of household are over the top (OTT)-only, which is higher than the national average of 15% among US broadband households.

According to research from Parks Associates, 61% of millennials subscribe to both pay TV and OTT services, which is also higher than the national average of 52%.

From the article "23% Of Millennials Are OTT-Only Broadband Households" by Monica Heck.

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23% Of Millennials Are OTT-Only Broadband Households

Previously In The News

vMVPD market shakeout won’t happen in 2018, analysts say

Editor’s Corner—How far can Amazon reach into pay TV?

Deeper Dive—Nothing’s dying in pay TV, it’s just getting segmented and iterated

Smart locks: One in four households intend to buy this year

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