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In The News

2016: The Year of ____?

January 05, 2016

A Parks Associates-run Connections Summit panel about converged video services here at CES took a stab at what 2016 will be the Year Of with respect to video, and with the understanding that 2015 was the Year of OTT.

As you might imagine, the answers ran pretty closely to the core businesses of the panelists.

From the article "2016: The Year of ____?" by Jeff Baumgartner.

Previously In The News

That Sound You Hear is Smart Speaker Sales Growth, Dominated by Amazon

That uncertainty figures to make the category interesting because it is increasing in popularity. Parks Associates said this week that 11% of U.S. broadband households plan to buy a smart speaker with...

Parks: Broadcast TV Decline Continues, Representing Less Than Half of Viewing on TV Screens

Live broadcast TV has plummeted to 44% of consumption on televisions at the end of last year, down from 60% five years earlier, according to new research from Parks Associates. The research firm said...

Parks: OTT Viewing Migrating to the Largest Screen in the Home

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Report: Increasing Mobile Video Usage is a Leading Indicator for Cord Cutting

People who use their smartphones to watch more than six hours of video per week are more likely to cut the cord during the next year than those who watch 2.5 hours, according to Parks Associates. The...

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