In The News

20% of Broadband Homes Now Get TV Via Antenna

March 14, 2018

While many of our regulars have realized the benefits of an over the air antenna for years, it's a phenomenon that more recently has caught on among Millennials and younger broadband subscribers looking to avoid over-priced and bloated cable TV bundles. And according to a new study by Parks Associates, one in five US broadband households now use an antenna as their primary mode of consuming television. That's up from 16% back in 2015, and the phenomenon shows no indication of slowing down.

From the article " 20% of Broadband Homes Now Get TV Via Antenna" by Karl Bode.

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Parks Associates released findings in October estimating that 46 percent of U.S. Millennials with smartphones use voice recognition software, while a separate report from TiVO indicated 43 percent of...

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After “massive growth" in adoption of residential internet during the COVID-19 pandemic, U.S. broadband growth slowed in 2022 as the “low-hanging fruit has already been picked,” said Parks Associates...

Third Of US Broadband Households Have Multiple OTT Packs

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It looks a lot like Amazon wants to hide Alexa inside your web router

“It’s no surprise that the tech giants like Google, Amazon and Samsung have moved into this product category,” says Brad Russell, research director at consulting company Parks Associates. “Home networ...

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About Parks Associates

20% of Broadband Homes Now Get TV Via Antenna

Previously In The News

Voice Commands, Personal Assistants the Next Frontier for Device Interactions, Gartner Predicts

Broadband Growth Slowing After COVID-19-Driven Surge: Parks

Third Of US Broadband Households Have Multiple OTT Packs

It looks a lot like Amazon wants to hide Alexa inside your web router

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