Providing market intelligence for more than 35 years

In The News

10 Best IoT Insights and Smart-Home Quotes from Connections 2018

A short woman trips on the way to the podium of the first panel discussion at Connections 2018, produced by smart-home research firm Parks Associates. She snipes, "And I'm a morning person." You know it's going to be a lively affair.

That lady, Lisa Fetterman, founder and CEO of the sous-vide sensation Nomiku, would end up stealing the show with her snappy comments, endearing sales pitches ("Try it for just $49 with this special code* ...") and superb insights about data from connected kitchens. But she had some competition.

The 22nd Annual Connections Conference was chock full of colorful comments and interesting insights from the who's who of IoT. Obviously I couldn't sit through all of the sessions -- covering insurance, tech support, security, aging in place, voice control, utilities, AI, connected-home investments, and the rest of it -- but I typed furiously through several of the keynotes and panel discussions, capturing a few gems in the process.

From the article "10 Best IoT Insights and Smart-Home Quotes from Connections 2018" by Julie Jacobson.

Previously In The News

Research: 97% smart speaker homes own one device brand

Research from Parks Associates finds smart speakers inspire strong brand loyalty among owners – 97 per cent of smart speaker households own only one brand in this device category. The research reve...

User experience key focus for smart TVs and SMPs

A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...

Research: Free trials influence over half of OTT subs

Parks Associates research finds that over 50 per cent of US broadband households that subscribed to an OTT video service within the past year indicate that the service trial played a key role in their...

Google continues to ignore the Chromecast, the best product it ever made

The numbers also suggest customers, at least in the United States, have begun to pick Roku and Amazon over Google. A study by Parks Associates found that the Chromecast now makes up only 11% of the me...