The best CES interviews take place in the hallways and byways of the Las Vegas Convention Center and its surrounding hotels. Such was the case with Comcast Vice President of Product Development and Planning Scott Boyarsky, who stopped to answer a few questions after participating on a panel at the Parks Associates Connections Summit hosted at CES.
From the article "Comcast Eyes Global Moves, BYOD & More" by Mari Silbey.
According to market research firm Parks Associates’ OTT Video Market Tracker service, the churn rate for OTT video services is 19 per cent of US broadband households, indicating roughly one in five ho...
Research from Parks Associates finds smart speakers inspire strong brand loyalty among owners – 97 per cent of smart speaker households own only one brand in this device category. The research reve...
“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...
Parks Associates research finds that over 50 per cent of US broadband households that subscribed to an OTT video service within the past year indicate that the service trial played a key role in their...