Providing market intelligence for more than 35 years

FierceCable

Parks: Over 45% of U.S. pay-TV subscribers want cloud-based DVR

With the Supreme Court rendering an earlier legal affirmation of cloud-based DVR technology intact, Parks Associates has found that 45 percent of U.S. pay-TV subscribers are interested in such a service.

"The Aereo case left licensing for cloud DVR rights largely unaffected, allowing pay-TV providers to move forward with cloud DVR development and implementation," said Glenn Hower, one of the three Parks Associates research analysts who wrote the report, "Cloud DVR: The New Face of Television."

"For example, Comcast recently launched in Atlanta its X1 DVR service, which allows, among other capabilities, subscribers to access DVR recordings on their mobile devices. As content owners and providers experiment with cloud technology, the consumers reap the benefits through access to these innovative offerings," he added.

From the article "Parks: Over 45% of U.S. pay-TV subscribers want cloud-based DVR" by Daniel Frankel.

Previously In The News

Roku reaches 10 million in U.S. sales ... but who is No. 1 in OTT?

As Variety editor Andrew Wallenstein noted, Apple CEO Tim Cook said in April that Apple TV had reached an installed base of 20 million in the U.S., generating revenue of $1 billion. (This was despi...

Parks: Non-linear TV viewing expands lead over linear watching

The gap between linear and non-linear TV usage continues to expand in U.S. broadband homes. According to new Parks Associates research, consumers in broadband-equipped U.S. homes now watch 17.4...

Parks: 51% of U.S. pay-TV homes 'very interested' in unlimited DVR storage

Parks Associates published new research suggesting that 51 percent of U.S. pay-TV consumers are "very interested" in unlimited, cloud-based DVR storage. The data is a relevant indicator for pay...

Comcast stream will 'cannibalize' MSO's core video services, analyst says

Stream is being most closely compared to Dish Network's (NASDAQ: DISH) Sling TV, which has reportedly gathered around 250,000 subscribers since debuting in early February. The $20-a-month Sling TV...