Providing market intelligence for more than 35 years

Digital TV Europe

More than a third of US homes to buy a smart device this year

Some 37% of US broadband households intend to buy one or more smart devices in 2015, according to research firm Parks Associates.

Parks’ smart home and internet of things research claims that 26% of US broadband households already own a streaming device, with 34% owning a smart TV and 16% a smart home device.

The average household spend on subscription internet video services stands at more than US$6 per month, according to Parks.

“This year will feature expansion of the smart home and further refinement of business strategies in these markets,” said Tom Kerber, Parks Associates’ director of research for home controls and energy. 

From the article "More than a third of US homes to buy a smart device this year."

Previously In The News

Games consoles the main connected device in 28% of US homes

Some 28% of US broadband households use an internet-connected games console as their primary connected consumer electronics (CE) device, according to Parks Associates. The research claims that...

Almost two fifths of US broadband homes use transactional VoD

The research firm said that roughly two thirds of Amazon Prime Instant Video subscribers also rent or buy titles through Amazon, with the “vast majority” of SVoD customers also making a la carte pu...

4K pay TV services tipped to reach 46 million subscribers by 2018

More than 46 million households worldwide will subscribe to a 4K, ultra high definition pay TV service by 2018, according to new research by Parks Associates. The research firm predicts that pa...

Streaming media devices to top holiday gift sales

Streaming media devices, games consoles and other connected entertainment goods, as well smart watches, will be the most popular gifts this holiday season, according to Parks Associates. Parks...