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Latest Press Releases

Thursday, Nov 07, 2024

Tech giants dominate streaming platform market: 65% of US Internet households use either Roku, Samsung, or Amazon as their primary CTV platform

Parks Associates’ seventh annual Future of Video, Nov 19-21, in Marina del Rey, features the leading...

Thursday, Oct 31, 2024

Multifamily properties are deploying electronic access control systems to meet expectations and enhance security

New research study finds that 62% of properties deploying access control solutions do so to meet the...

Tuesday, Oct 29, 2024

Parks Associates: Frequent use of ad-based services is associated with easier content discovery

Future of Video addresses strategies to monetize frequent AVOD users and ways to appeal to “content...

Wednesday, Oct 23, 2024

Parks Associates: Pro-install is stronger in summer for smart home solutions; retail sales expected to increase for holiday season

Market research firm addresses shifts in buying habits at 19th annual CONNECTIONS™ Summit at CES...

Tuesday, Oct 22, 2024

Parks Associates: More consumers of leading streaming services now opt for basic tiers with ads over more costly, ad-free premium tiers

New consumer study reveals ad-based tier subscribers account for 57% of the user bases among the eig...

Thursday, Oct 17, 2024

Parks Associates: 53% of connected TV device owners and intenders see the benefits of staying within the same product ecosystem

Future of Video pre-conference workshop on November 19 features insights from ATSC, FAST Alliance, C...

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