Providing Market Intelligence for 40 Years

Broadband TV News

High pay-TV adoption in UK and Germany

Pay-TV adoption in Germany and the UK has reached 86% and 78% of broadband households, respectively, according to Parks Associates.

Spanish adoption is much lower, with 47% of broadband households receiving only local broadcast channels.

“Spanish broadband households show enthusiasm for online video, with our research showing 54% watch free online video at least once a month, compared to 40% in the U.K. and 26% in Germany,” said Brett Sappington, Director, Research, Parks Associates.

From the article "High pay-TV adoption in UK and Germany."

Previously In The News

Over half of US broadband homes have OTT

Over 50% of consumers in US broadband households subscribe to an OTT video service, according to Parks Associates. 57% of consumers in US broadband households subscribe to an OTT video service,...

Nearly 50% of US broadband homes use OTT video

Subscribers of OTT services spend more per month renting and buying video downloads than the average household, which contributes to the success of Amazon’s business model of integrating transactio...

29% of US broadband users watch video on mobile

Roughly 29% of US broadband users watch video on a mobile phone monthly, with the average user watching 1.7 hours of video on a mobile phone each week, according to Parks Associates. Since 2008...

Young consumers prefer online video

Over 50% of US broadband households now use paid OTT video services, either subscription or transactional, according to research from Parks Associates. The firm also notes 37% of consumers 18-2...