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Tuesday, Jan 28, 2014

Consumers Unaware Of Opt-Out Settings with Online Ads

New big-data research from Parks Associates shows consumer awareness of industry opt-out solution...

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Tuesday, Jan 28, 2014

Consumers Unaware Of Opt-Out Settings with Online Ads

New Research Addresses Big-Data Challenges for Content Owners, Publishers, and Advertisers...

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Tuesday, Jan 28, 2014

Energy Efficiency is on the Rise

Parks Associates research has found that consumers are adopting energy-saving solutions that coul...

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Monday, Jan 27, 2014

Ability to switch electricity providers and free nights/weekends plans both lead to more satisfied customers

Reliant, EcoFactor, Duke Energy, Vivint, and TXU Energy to discuss consumer engagement strategies...

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Monday, Jan 27, 2014

CEIVA Energy Picture Frames Teach Home Energy Management to Consumers

Two years ago CEIVA Logic, creator of the connected picture frame, founded a home energy manageme...

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Monday, Jan 27, 2014

The Opt-out / Opt-in Debate: Is it better to ask for forgiveness than to seek permission?

As a research analyst with a focus on all things advertising, a recent article written for The Wor...

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