Register

I agree with the Privacy Policy

Advanced Television

OTT password sharing costs industry $500m

July 09, 2015

OTT video service credential sharing will cost the industry $500 million (€447m) in direct revenues worldwide in 2015, according to research from market research and consulting company Parks Associates examining video piracy, credential sharing, and its impact on OTT revenue.

The report – The Cost of Piracy – shows 6 per cent of US broadband households use an OTT video service that is paid by a person living outside of the household. It also analyses usage and impact of live-streaming applications such as Meerkat and Periscope, which are used to ‘share’ broadcast events such as Game of Thrones episodes and the Mayweather-Pacquiao fight.

From the article "OTT password sharing costs industry $500m."

Previously In The News

80% of smart-TV owners are app users

New research from Parks Associates shows app developers are targeting the smart TV platform as the next significant growth area as nearly 80 per cent of smart-TV owners regularly use apps. App Deve...

Europeans prefer recorded TV

Research findings issued on the eve of the IBC 2011 conference by Parks Associates reveal that consumers in Western Europe value multi-device access to recorded TV programmes over other new video s...

Viewers OK with personalised ads

Parks Associates reports consumer comfort with personalised advertisements is increasing, with 45 per cent of US broadband households comfortable seeing ads based on their TV-viewing habits and pro...

Women dominate connected TV use

“Women are frequently the product buyers – and once she owns a CE product, she becomes a heavy user, most particularly for devices that allow sharing and uploading content and downloading TV progra...

‹
1
2
3
4
5
6
7
8
9
10
›