Providing market intelligence for more than 35 years

In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

Judgment Day Is Coming For Streaming Services Not Named Netflix Or Amazon

While consolidation might seem obvious given the challenges in the market, it will likely take longe...

Research: 20% US households own TV antenna

Findings from technology research firm Parks Associates’ report, ATSC 3.0: Impact and Opportunit...

Synamedia CTO shares 2024 predictions

With streaming service churn rate holding steady at 47 per cent globally according to Parks Associat...

ATSC 3.0 Offers Way ‘To Pump New Life’ Into OTA TV, Says Parks Associates Analyst

One in five U.S. internet households owns a TV antenna, and 12% that don’t plan to buy one in the ne...

Study: Over-The-Air TV Antenna Interest Remains Strong

According to a fresh report from Parks Associates, one in five U.S. households with internet access...

The Sensible Dwelling Cybersecurity Tales That Mattered This Year

In keeping with analysis from Parks Associates, 54% of U.S. web households report experiencing an in...

Contact Us

Parks Associates

Sign up to receive all the latest media alerts in your inbox