In The News

Why Disney, Paramount, and Peacock’s Money Troubles Are Good For You

December 21, 2023

“In these distribution partnerships, the service benefits from having a greater content library without incurring production costs,” said Eric Sorensen, who runs the streaming video tracker for research firm Parks Associates. “The ability to distribute content outside of your ecosystem also means new eyeballs; a strategy for bringing in new subscribers down the line is to distribute only one season but retain the others for the core service.”

From the article, "Why Disney, Paramount, and Peacock’s Money Troubles Are Good For You" by Roger Cheng

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About Parks Associates

Why Disney, Paramount, and Peacock’s Money Troubles Are Good For You

Previously In The News

Nearly 50 Percent Of U.S. Broadband Households Used A Voice-Activated Digital Assistant in 2017

Report: Broadband Users Will Drive Solar In 2017

Ridesharing Is Making It Harder Than Ever to Commit to a One-Car Relationship

The Best Wearable Fitness Tech We Saw At CES 2017

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