Providing Market Intelligence for 40 Years

In The News

What Are The Obstacles To Mass Smart Home Adoption?

Speakers from Comcast, AT&T Digital Life, Schneider Electric, Vivint Smart Home, Rovi and Hewlett-Packard and others participated in Parks Associates annual Connections conference in San Francisco this week. Among the topics tackled were business models for the smart home, and the fundamental need for partnerships to make the Internet of Things (IoT) space truly work.

“There are several alternative business models emerging for the smart home, including a two-sided business model, from companies such as EnergyHub and WattzOn, and open platforms, where Samsung, through SmartThings, has moved aggressively into this space,” Tom Kerber, director, research, home controls an energy at Parks Associates, says. “We had a near-universal agreement among Connections speakers and attendees that partnerships are critical to success in IoT. By 2020, more than 24 million U.S. broadband households will have a smart home controller, making 2016 the ideal time for businesses to build the partnerships they need to achieve the vision of an IoT-enabled smart home.”

From the article "What Are The Obstacles To Mass Smart Home Adoption?" by Laura Hamilton.

Previously In The News

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...

Samsung debuts smart home device

In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...

Selling Smart: Xfinity Home Rolls Out Its Own Connected-Home Products

Herscovici grins as he throws out that shock line, "but we certainly understand the frustration people feel when other product-support operators pass the buck, claim, 'It's not our problem.' The buck...

Tesla risks drivers being over-reliant on autonomous car tech, report warns

A new study of smart home device owners conducted by Parks Associates in the US has found that 12pc never have their technical problems solved, compared with 5pc in the previous three years. “Stron...