Providing market intelligence for more than 35 years

In The News

Uber turnaround? Dara Khosrowshahi seems up to the task

The company, founded in 2009, managed to upend the taxi industry and become the world's most valuable startup, with a valuation of $68 billion. With its no-apologies attitude and notoriously aggressive CEO, Uber quickly became one of the biggest ride-hailing services on the planet. While this approach helped the company grow, it called into question its long-term sustainability.

"Uber has been a massive disruptor to a traditional industry, but it is facing competitive pressures from outside the company and cultural challenges within the organization," said Brett Sappington, senior director of research for market research firm Parks Associates. "The key for Uber will be to capitalize on those advantages and build new areas of strength."

From the article "Uber turnaround? Dara Khosrowshahi seems up to the task" by Dara Kerr.

Previously In The News

Is The Increasingly Crowded Streaming Marketplace Going to Turn Consumers Back to Piracy?

In the short term, consumers are more than happy to keep paying for multiple services. According to a report published by Parks Associates in June 2021, 46 percent of US homes with broadband-level Int...

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...

Cord cutting to carve $33.6B out of U.S. pay TV revenues by 2025

According to recent Parks Associates’ research, more than one-third of U.S. broadband households are cord-cutters who previously subscribed to traditional pay TV. That comes out to more than 38 millio...

63% Of Americans Unfamiliar With Virtual Reality; Less Than 6% Plan On Buying A Headset Soon

Despite 2016 seeing virtual reality break into the mainstream market, headset manufacturers such as Sony, Oculus and HTC still have a lot of work to do in order to educate the masses, according to a n...