Providing Market Intelligence for 40 Years

In The News

The Weekly Briefing: Market reports and high-tech grocery stores

Parks Associates appoints Cliff Raskind as consulting director and contributing analyst. The research firm, which focuses on the Internet of Things market, recently launched a consulting practice that helps clients with tasks such as identifying product line expansion opportunities. Raskind will help lead that division in his new role.

“Earlier this year, Parks Associates formally expanded its business with the launch of a dedicated consulting division, building on its long-standing role as a leading market research and analyst firm,” Jennifer Kent, the vice president of research at Parks Associates, told Boardroom Insight. “Cliff’s role is key to shaping our needs assessment process and strengthening engagement with key companies in our core markets, while also extending our reach into new consumer and brand agency segments.”

Raskind is a former Nokia executive who spent more than 15 years as an analyst at another research firm before joining Parks Associates. In that role, he focused on the mobile device, Internet of Things and wireless networking markets. He helped clients with tasks such as evaluating the competitive impact of emerging technologies.

Parks Associates has always been grounded in solid research and trusted data, and the rigor and timespan of that foundation is what makes our insights so valuable,” Raskind said. “I am incredibly excited to be a part of unlocking the full potential of the depth, breadth, and strategic foresight of Parks Associates experts to serve the custom data and advisory needs of business units launching new products and assessing growth in the market, as well as the boardroom, C-suite, and investment and banking partners.”

From the Boardroom Insight article, "The Weekly Briefing: Market reports and high-tech grocery stores"

Previously In The News

AnyClip Extends Reach of Licensed Content through Partnership with LKQD®

Over the past few years, consumers have migrated to a new set of devices for video consumption. The proliferation of quality mobile broadband such as LTE, coupled with improved device capabilities, ha...

Online Owls Launches as New Service to Quickly Connect People with Affordable, Trusted On-Demand Tech Support

Initially launching in the Washington, D.C. metropolitan area, Online Owls plans to expand its service nationwide in 2016. In the greater D.C. metro area, an estimated 1.4 to 2 million people use broa...

EnergySage to Present at the Seventh Annual Smart Energy Summit

EnergySage announced today that John Gingrich, senior vice president of strategic partnerships, will present at the Parks Associates 2016 Smart Energy Summit: Engaging the Consumer, taking place Febru...

Parks Associates Confirmed As Knowledge Partner For Autonomous Car Detroit

Parks Associates is an internationally recognized market research firm specializing in emerging consumer technology products and services. The company’s expertise includes the Internet of Things (IoT)...