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The Sound Of The Internet Of Things (And Why It Matters For Brands)

January 20, 2017

In the next five years, Business Insider estimates that brands are going to spend around $5 trillion on the Internet of Things. For a third year in a row, the subject has dominated CES, the global consumer technology trade show. And the leading digital living research company, Parks Associates, predicts that there will be almost 55 million smart home devices in our homes by 2020.

From the article "The Sound Of The Internet Of Things (And Why It Matters For Brands)" by Roscoe Williamson.

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About Parks Associates

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Previously In The News

The U.S. has nearly 300 OTT services to choose from

Could streaming giants start to clamp down on password sharing?

Apple earnings could offer clues on streaming performance

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

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