Providing Market Intelligence for 40 Years

In The News

The Smart Money: Residential Trends and Consumer Insights

Parks Associates's latest research shows 31% of U.S. households have a home security system and about 10% of all U.S. households have DIY-installed systems.
These statistics, based on research conducted by Parks Associates, indicate a significant level of adoption and interest in home security among American consumers.

Nearly all security systems available today come equipped with interactive features, providing users with basic remote control and app functionality; in fact, Parks Associates research shows more than three-quarters of security systems currently in use can be controlled remotely from a computer or mobile device. This percentage is expected to rise further as older legacy monitoring systems, which lack connectivity, are phased out by security companies.

According to research by Parks Associates, one of the primary reasons consumers cancel professionally monitored security services is the belief that the monthly fees are too expensive. 

Parks Associates forecasts that revenues professionally installed monitored security will reach 28 billion by 2025. Consumer interest in security solutions is high, and the market continues to evolve, with an increased focus on affordable, user-friendly options.

Technology Affinity By Security Monitoring Services

Video Doorbell Ownership

From the article, "The Smart Money: Residential Trends and Consumer Insights" by Elizabeth Parks

Previously In The News

Total Number Of IoT Devices To Reach 46 Billion By 2021: Research

"Online giants have the scale and technology to take risks in new areas of innovation," said Parks Associates. "In some cases, these innovations are transforming whole sectors of the connected home."...

Consumers’ Adoption Of Voice Assistants Doubled In Q1 – Here’s Why

The use of artificial intelligence-based voice assistants is growing rapidly, thanks the consumer interest in “smart home” devices offered by Amazon, Google, Samsung, Apple, and others. That in tur...

A Comeback For TV Antennas S

In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...

Wireless Displays Streamline Setups for Meetings

Parks Associates says that as smartphones and tablets become the norm at most organizations, organizations are beginning to deploy wireless display technology in the workplace. “It used to be that...