Providing Market Intelligence for 40 Years

In The News

The Smart Money: FCC Router Ban Leaves 109 Million Homes at Risk

According to Parks Associates, ISP-issued routers account for approximately 70% of home internet households in the U.S., with the remaining 30% represented by retail brands including NETGEAR, Eero (Amazon), TP-Link, and Google.

In the fourth quarter of 2025, Parks Associates reports that U.S. residential broadband subscriptions grew by an estimated 984K among the top 30 players, an increase of more than 300K from Q4 2024. Net additions reached an estimated 2.66 million new home internet subscriptions in 2025, up from 2.43 million in 2024, even in the face of consumer economic concerns. Net additions reached an estimated 2.66 million new home internet subscriptions in 2025, up from 2.43 million in 2024, even in the face of consumer economic concerns.

In light of our analysis, Parks Associates advises service providers and router makers to review their legal options and engage policymakers on this ruling before the October 2027 exemption deadline forces the issue.

From the article, "The Smart Money: FCC Router Ban Leaves 109 Million Homes at Risk" by Kristen Hanich

Previously In The News

Netflix Price Increase 2026: New Rates for Every Subscription Tier

Seven in ten viewers say the same ads repeat too often, making repetition the top complaint with ad-supported streaming, Parks Associates found (February 10, 2026).  Low-cost ad-supported plans...

Paid streaming for cheapskates is having a moment

“This is a lot of catalog content,” says Parks Associates entertainment research director Michael Goodman, using industry shorthand for titles making up Hollywood’s back catalogs. “There is not...

Adoption Of Smart Home Access Solutions Grows Across US

According to new research from Parks Associates, adoption of smart home access control solutions is increasing among US internet households. In “Access Control in the Smart Home: Locks and Garage Door...

Pennsylvania lawmakers make their first move to regulate data centers, as the industry booms

The average American household has at least 17 devices connected to the internet, according to market research firm Parks Associates. From the article, "Pennsylvania lawmakers make their first move...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive